The Australian Football League (AFL) today announced it would partner with Australia-wide Insurance Broker JLT (Jardine Lloyd Thompson) for the pre-season competition for the next three years, with today’s launch of the JLT Community Series in Melbourne.

AFL General Manager Clubs and AFL Operations Travis Auld joined with JLT Chief Executive Leo Demer to announce the fixture for the 2017 JLT Community Series, which will see all 18 teams play three matches across a four-week stretch between Thursday February 16 and Sunday March 12, to lead into the 2017 Toyota AFL Premiership Season.

‘JLT is the National Insurance Broker for the AFL, our 18 clubs and the State Associations across the country, with a relationship now of 13 years with football from the grassroots through to elite level of the game,” Mr Auld said.

‘JLT is an incredibly important contributor to the game as they are the driving force behind our National Risk and Protection program for community football leagues around Australia, and we are delighted they have chosen to partner the AFL for our pre-season competition.

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‘JLT provide an exceptional service for all 18 AFL Clubs and our State Associations, and ensure that our players and volunteers are protected, and now they will have a key role as football returns in 2017,” he said.

Mr Demer said JLT was delighted to raise the level of its partnership with Australia’s only indigenous game, as the spread of matches across all parts of Australia reflected its role in supporting the game no matter where it was played.

“Every AFL player across one of the AFL clubs began his career in a small community, be it in a metropolitan, regional or country area, that has followed his every step through to reaching the elite level,” Mr Demer said.

“At JLT, we support football communities in every part of Australia who love the game, and the JLT Community Series will take matches to so many locations across the country where fans can see their favourite stars up close.

“I am delighted to be able to announce that in 2017, games will be played at Manuka Oval (ACT); Albury, Blacktown, Coffs Harbour and Narrandera (New South Wales); Broadbeach and Mackay (Queensland); Mt Gambier, Noarlunga and Richmond Oval (South Australia); Launceston (Tasmania); Arden Street, Bendigo, Casey Fields, Ikon Park, Moe and Whitten Oval (Victoria); Geraldton and Mandurah (Western Australia) as we play more matches than ever in community locations,” he said.

Six matches will be played across each of the first three weekends of games - giving all clubs one bye - with every club playing on the final weekend.

The 2017 Fixture

Newly-appointed Brisbane Lions’ coach Chris Fagan will have an immediate introduction to senior ranks in the opening weekend of the competition with a cross-state match-up against the Gold Coast Suns at Kombumerri Oval, Broadbeach.

The Lions will have a bye in Round 2, followed by a game against 2016 Premiers the Western Bulldogs at Etihad Stadium.

The Lions will then play the Adelaide Crows at Hickinbotham Oval in South Australia in the Lions' final game of the series.

Mr Auld said the AFL was delighted that all 27 matches would again be exclusively broadcast on television live by Fox Footy and, in addition, every match will also be made available live to fans via the AFL Live App.

For the third successive season, AFL club members with game access will be entitled to attend next year's matches free of charge, subject to availability.

The Brisbane Lions' Fixture:

RoundDateOpponentVenueHome/AwayLocal Time
1Sunday, February 19Gold Coast SUNSKombumerri Park, Merrimac QLDAway3.40pm
2BYEBYEBYEBYEBYE
3Thursday, March 2Western BulldogsEtihad StadiumAway7.40pm
4Saturday, March 11Adelaide CrowsHickinbotham Oval, Noarlunga, SAAway3.40pm