The Brisbane Lions Academy started in 2010 with a bag of footballs and a laptop. In the years since it has morphed into a talent factory, producing some of the AFL and AFLW’s most exciting talent.
The Academy was formed when the AFL partnered with four Northern Market AFL Clubs to introduce academies in Queensland, New South Wales and ACT.
The program was designed to provide the Brisbane Lions an opportunity to produce and retain high end talent, which would then help long term on-field success for the football Club. It would also help grow the game of AFL in Queensland and create an active connection to the communities within the Lions zone.
For players in Queensland, it provided a clear, compelling pathway from footy to potentially being drafted onto the Lions list. It also gave them elite training and access to highly qualified coaches, wellbeing, conditioning and medical staff, as well as AFL standard facilities.
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Lions Legacy stands as the central pillar of the fundraising philosophy, as it encompasses the Past, Present, and Future of the club. By prioritising fundraising for Lions Legacy, the Brisbane Lions can ensure long-term success even in a challenging market and provide greater opportunities for all participants involved.